Wednesday, November 28, 2018

Long Island Advertising: How To Create High-Quality Reddit Videos

By Arthur Williams


Reddit has been around for quite some time, but it wasn't until 2017 that the site allowed users to host videos right on the platform. This has become such a positively received action that, as of recently, the social network announced it saw 1 billion video views on a monthly basis. If you're looking to make Reddit part of your overall Long Island advertising, video content matters. Here is how you can create your own.

One of the best ways to create high-quality Reddit videos is by keeping them short. It's important to note that the attention span of the average user is only so long, which means that getting the word out quickly is vital. If you can keep your videos to under 5 minutes in length - and one can argue that even this length is pushing it - you're likely to see better performance. Reputable firms such as fishbat will say the same.

Next, develop a clear understanding of who your audience is and the type of content that they're likely to enjoy. After all, every group has different interests. Furthermore, they may not want to spend 5 minutes or so watching a video; they may have less than a minute or so they'd like to commit. To say that this information matters would be an understatement, as it will make your Reddit videos that much more impactful.

Lastly, design your videos in such a way that they create conversation. Open-ended video has the benefit of engaging users, so much so that they feel compelled to discuss what they've just seen. This is key, as Reddit remains a social media platform at its core. In other words, if your videos don't compel others to speak to each other, then it's in your best interest to go back to the drawing board and see what can be improved.

For those that are new to Reddit, but would like to make it part of their business strategies, understand that content goes a long way. This is especially true when it comes to video, as you can clearly see. Whether it can surpass YouTube as a video streaming platform, though, remains to be seen. YouTube maintains the majority of the market share, but this doesn't mean that Reddit can't serve as another useful tool. If anything, this will further boost your reach.




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