Sunday, April 22, 2018

Highlighting A Few Gaming Successes By Internet Marketing Companies

By Rob Sutter


Video games are, without question, one of the most popular forms of entertainment in the world. Whether you're a fan of handheld platforms or home consoles, the number of titles available to you is seemingly endless. When it comes to selling such content, one of the most important factors to consider is advertising. There have been many campaigns that helped these titles sell, but here are the ones that Internet marketing companies will draw the most attention to.

When it comes to stellar advertising campaigns for video games, The Legend of Zelda: Ocarina of Time 3D is a great place to begin. This 3DS title was long-awaited by many fans, and the hype was further built upon by the commercials released in North America. These starred Robin Williams and his daughter, Zelda, who he named due to his love for the original game. The commercials in question undoubtedly helped this remaster of a classic game sell.

Internet marketing companies can also draw your attention to Mario Kart 8, which was one of the more anticipated Wii U titles. As a matter of fact, its marketing was so strong that it boosted sales of the aforementioned systems by 666%. Needless to say, this racing game made an impressive mark, not only among gamers but advertising enthusiasts as well. Reputable agencies like fishbat would be hard-pressed to disagree.

Just Cause 3, which was announced in 2015, had its own unique marketing campaign. It didn't use too much in the way of traditional methods, though. Instead, the company that developed this game, Square Enix, announced a contest where one could win a free island. This wasn't lingo for in-game content, either, as the winner would become the owner of a physical private island they could visit whenever they wanted. It's safe to say that this is one of the more unique promotional endeavors in recent memory.

One can go on and on about the marketing campaigns that video games benefited from, but these are a few of the most important ones. They have been able to do everything from tug at one's heartstrings to appeal to their sense of competition. It can be argued that these games would have sold well regardless, which may be true. However, if you have the right promotional campaigns in place, sales can only be helped.




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