Saturday, July 19, 2014

Christmas Email Marketing Ruined By Blacklists

By Faisal Rodgers


Being placed on a blacklist is one of the worst things for an Internet marketer. The main problem is this means that their IP address has been identified as sending out a lot of SPAM to people and this often means a dramatic drop in the number of communications that are being sent out to clients. What a lot of email marketers do not realize is how the blacklist can easily ruin their Christmas marketing season.



Here are the steps to not get blacklisted:

There are hundreds of blacklists that are operated by a variety of parties making it much harder to get off the blacklist if you are unfortunate enough to end up there. The best thing to do is find out why you are on the black list and take measures to avoid it in the future.

The easiest way to fix the problem is simple, get a new IP address. Of course, if you haven't identified what the issue was, then it is possible that your will just be re-listed in a few weeks. Getting to the root of the problem is key to avoiding this dangerous pitfall.

Give these things a shot and your email will hit the inbox.

As you all know, email marketing is one of the best forms of marketing and it is one of the oldest forms of internet marketing. Email marketing falls within the direct marketing triangle and it allows a marketer to directly engage with an audience. It allows the marketer to get quick results and to know if they have a winning campaign or a losing campaign. One of the great things about email marketing is how you can cheaply engage an audience such as people looking to buy mother's day gifts or people who are shopping during the Christmas season.




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