Marketing trends have changed drastically over the past half-decade, and more changes are being seen every year. The most dominating marketing trend this year (2014), has been the use of intense graphics to market and advertise products both online and offline. Marketers are employing new tactics of advertising company brands and products through realistic visual effects that have never been seen before. Some of these include:
1. Dynamic Presentations and Slide-ology: Gone are the days when PowerPoint presentations where the only means of advertising. Marketers have taken this to a whole new level by combining PowerPoint and flash to generate dynamic marketing presentations. Intense graphics and less text is used to drive the message home, and this is proving to be effective especially with the wake of smartphones and other hand held devices.
2. Illustrative Art (Infographics): Infographics are nor more popular than before. Marketer�s today use carefully and creatively designed illustrative art to make adverts enticing to target audience. Infographics make understanding an advert or product very easy for target audience, and this has in turn converted even more target audience into customers, though for those who use it wisely.
It really pays to educate yourself about graphic marketing if you plan on using your website to gain new business. Education and knowledge is key to knowing what the latest trends. A good way to find out what the latest graphic marketing trends are is by going to the popular websites.
Make sure you take lots of notes, then use that to help you create your own graphic marketing tools. If you follow this advice, you will surely gain a relevant following of consumers in 2014! Websites that display content visually rather than in long text form are growing more popular every day. A clean interface with few words and images enriching their meaning lets customers take in a website at a glance without having to skim through walls of text to find what they're looking for.
Marketing materials that tell short stories have been more popular than ever. Popular culture has been embracing things like Vine, which popularizes videos only seconds long that tell a full story with no fluff. Short, quick advertising is very effective in grabbing attention just long enough to tell a story about your product. Infographics that cleanly display information and statistics are growing in popularity. It can be very effective to show a few pie charts and graphics with interpretations of that information filling in the margins. Cleanly presented information that can be taken in at a glance is a huge trend of 2014.
1. Dynamic Presentations and Slide-ology: Gone are the days when PowerPoint presentations where the only means of advertising. Marketers have taken this to a whole new level by combining PowerPoint and flash to generate dynamic marketing presentations. Intense graphics and less text is used to drive the message home, and this is proving to be effective especially with the wake of smartphones and other hand held devices.
2. Illustrative Art (Infographics): Infographics are nor more popular than before. Marketer�s today use carefully and creatively designed illustrative art to make adverts enticing to target audience. Infographics make understanding an advert or product very easy for target audience, and this has in turn converted even more target audience into customers, though for those who use it wisely.
It really pays to educate yourself about graphic marketing if you plan on using your website to gain new business. Education and knowledge is key to knowing what the latest trends. A good way to find out what the latest graphic marketing trends are is by going to the popular websites.
Make sure you take lots of notes, then use that to help you create your own graphic marketing tools. If you follow this advice, you will surely gain a relevant following of consumers in 2014! Websites that display content visually rather than in long text form are growing more popular every day. A clean interface with few words and images enriching their meaning lets customers take in a website at a glance without having to skim through walls of text to find what they're looking for.
Marketing materials that tell short stories have been more popular than ever. Popular culture has been embracing things like Vine, which popularizes videos only seconds long that tell a full story with no fluff. Short, quick advertising is very effective in grabbing attention just long enough to tell a story about your product. Infographics that cleanly display information and statistics are growing in popularity. It can be very effective to show a few pie charts and graphics with interpretations of that information filling in the margins. Cleanly presented information that can be taken in at a glance is a huge trend of 2014.
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